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Enterprise AI Adoption: Why 96% of Users Never Engage · Researchar

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Enterprise AI Adoption: Why 96% of Users Never Engage

David Ohnstad · Zenodo (CERN European Organization for Nuclear Research) 2026 · 2026

DOI: 10.5281/zenodo.22827422

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Ethics and Social Impacts of AIRobotic Process Automation ApplicationsAI in Service InteractionsKnowledge managementPublic relationsBusiness+2

ZCEZenodo (CERN European Organization for Nuclear Research)Repository

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Abstract

A $2.1M AI platform launched successfully with 95% accuracy—yet only 4% of intended users engaged. David Ohnstad explores the organizational readiness gap that determines whether enterprise AI initiatives succeed or stall after deployment. Full article: https://davidohnstad.net/enterprise-ai-adoption-user-engagement-gap/

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